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How Small Stories Won the American Election

How Small Stories Won the American Election

by Yonatan Kagansky | Nov 7, 2024 | Marketing, Politics, Storytelling, Strategic Narratives

In politics and marketing, big narratives set the stage, but small stories make them resonate. Without relatable moments, big ideas can feel distant, and abstract. This election offered perfect examples of small stories that energized major narratives, transforming...

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